Digital Marketing Virtual Internship

The GAO Group, USA & Canada

www.TheGAOGroup.com

The GAO Group is headquartered in NYC, USA, and Toronto, Canada, and its member companies are incorporated in both USA & Canada, and its member companies are leading suppliers of advanced electronics and network products for engineers worldwide.

Job Description:

Job Overview: As an SEO & Marketing Intern at GAO Tek. Inc, you will play a crucial role in supporting our digital marketing efforts, with a primary focus on Search Engine Optimization (SEO). This internship is designed to provide you with hands-on experience in the dynamic and ever-evolving field of digital marketing. You will work closely with our experienced marketing team to contribute to the development and implementation of SEO strategies, enhance online visibility, and drive organic traffic to our digital assets.

Responsibilities:

1. Keyword Research:

· Conduct keyword research to identify opportunities for website optimization and content creation.

· Analyse and select relevant keywords to enhance our online presence.

2. Content Writings:

· Contribute to the creation of engaging and SEO-friendly content, including blog posts, articles, and social media updates.

· Collaborate with the content team to ensure content aligns with SEO objectives.

· Developing content by using AI tools; ChatGPT, Bard, Bing, etc.

3. On-Page SEO:

· Assist in optimizing website content, meta tags, and other on-page elements for improved search engine visibility.

· Work closely with content creators to implement SEO best practices.

4. Off-Page SEO:

· Support link-building initiatives to increase the domain authority of our website.

· Collaborate with the marketing team to develop and execute off-page SEO strategies.

5. Analytics and Reporting:

· Monitor and analyse website traffic using tools like Google Analytics.

· Prepare regular reports on key SEO metrics and provide recommendations for improvement.

6. Competitor Analysis:

· Research and analyse competitor websites to identify opportunities and trends in the industry.

· Stay informed about the latest developments in SEO and digital marketing.

7. Technical SEO:

· Utilize Google Analytics and Google Search Console to monitor website traffic, user behaviour, and key performance metrics.

8. Website Audit:

· Perform website audits to identify technical issues and areas for improvement.

Qualifications:

· Basic understanding of SEO principles and best practices.

· Pursuing a degree from any discipline including Science, Engineering, Business, Marketing, or related fields.

· Strong analytical skills with the ability to interpret data and draw insights.

· Excellent written and verbal communication skills.

· Familiarity with SEO tools such as Google Analytics, SEMrush, or Moz is a plus.

· Proactive, self-motivated, and a willingness to learn.

Benefits of this Internship Include:

· You gain real-world work experience at an internationally reputable high-tech company;

· Learn real-world knowledge, work ethics, and team spirit;

· Receive 3 certificates, and

· It is short & convenient: you can work from anywhere, which makes you much more employable and competitive in the job market.